Table of Contents:
Case study method
Characteristics of the creative process
Constant probability of success
Continuum of adaptive creative behaviour
Creativity and leadership
Creativity as a cultural construction
Creativity: a history of the word
Creative class is a term coined by Florida (2002) to describe a leading social class in post-industrial society in which creativity has became the driving force of economic and cultural growth.
Florida (2002) described the class structure in the U.S. in the 1990s as follows: Creative class (including Super-Creative Class and a broader group of creative professionals), Working Class, Service Class and Agricultural Class. According to Florida (2002: 69), the Super-Creative Core of Creative Class includes "scientists and engineers, actors, designers and architects, as well as the thought leaders of modern society: nonfiction writers, editors, cultural figures, think-tank researchers, analysts and other opinion-makers, " whose economic function is "to create new ideas, new technology and/or new creative content" (ibid.: 8). Creative professionals include people engaged in complex problem solving that involves a great deal or independent judgement and requires high levels of education and human capital. Florida (2002) estimated that members of the creative class make up 38 percent of the nation's workforce in the U.S. He emphasized the creative ethos shared by the creative class and focused on unequal distribution of creativity between creative and uncreative areas (the concept of 'creative cities') and within creative epicentres between creative and service workers.
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