Table of Contents:
 A [B] C  D  E 
 F  G  H  I  K 
 L  M  N  O  P 
 R  S  T  U  V 
 Y  Z 



Brainstorming is a group creativity technique designed to produce a "large quantity of ideas without regard to the quality of ideas" (Rickards, 1999) for the solution to a problem. It was popularized by Osborn (1953). The basic rules of brainstorming include: focus on quantity, no criticism, unusual ideas are welcome, combine and improve ideas. Brainstorming can be thought of as a search process, the target of the search being innovative and useful ideas (Clark, 1958; Rawlinson, 1970; Nickerson, 1999).

Brainstorming. Dictionary of Creativity: Terms, Concepts, Theories & Findings in Creativity Research / Compiled and edited by Eugene Gorny., 2007.
This page has been viewed 1810 times since 23.10.2007
// -->