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Behavioural approach

The behavioural approach focuses on the relationship between an individual's behaviour and events in and properties of the individual's environment. This approach employs techniques such as reinforcement, prompting, modelling, and environmental manipulation to enhance creativity. It differs from cognitive approaches in its avoidance of mentalistic language and construct-based models (Epstein and Laptosky, 1999).

Behavioural approach. Dictionary of Creativity: Terms, Concepts, Theories & Findings in Creativity Research / Compiled and edited by Eugene Gorny., 2007.
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